Digital Product Manager - Services

You need a Product Generalist to create a Website, Mobile App, Online shop, doing Online marketing, setting up software, Designs, User Resarch or consultation to improve your online business?

I have more than 5 years of experience in Digital Product Development, Online Marketing, Lean Startup, Design Thinking, Business Modelling, Rapid Prototyping, User Research and Analytics.

Website & Mobile App
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Business Model, Value Proposition & User Research
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Marketing & Branding
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Digital Product Manager

You need a Product Generalist to create a Website, Mobile App, Online shop, doing Online marketing, setting up software, Designs or consultation to improve your online business?

I have more than 5 years of experience in Digital Product Development, Online Marketing, Lean Startup, Design Thinking, Business Modelling, Rapid Prototyping, User Research and Analytics.

Why hiring Edwin?

Save Time
Save Time - Speed up

Rely on an expert who has routine. Don't waste your time. Focus on what you are good at

Cost Efficient
Cost Efficient

If you pay an agency you pay their rent, marketing, electricity and positions like project managers for organising the people

Honesty
Honesty & Happiness

I believe that good business can only happen if everyone is brutally honest and yet still happy, respectful and friendly

Consistency
Consistency

Everything comes from one hand. There is no "Too many cooks". You'll get things fast, in the same quality and with sugar on top

Scalable Solutions
Scalable Solutions

Whatever I am building it is scalable from the beginning. Stop wasting money on investing to make your technology scalable

Many Hats
Many Hats

No, I am not an ogre with many heads :) But I am a talented person who likes to learn and I learned a lot from various disciplines and I am still learning

Packages

My services Include creating websites, mobile apps, online marketing, product management or dozens of frameworks and tools which are needed to grow a digital business presence and generating revenue with it.

I am offering the packages below. If they don't suit you just contact me and we'll find the perfect fit for you.

Small

500 - 1.500 €

+ 100 - 300 € / Month for Hosting & Support   (*)

  • 3 Pagetypes Designed
  • Website, Android + iOS
  • Mobile, Desktop and Tablet optimised
  • Online Tracking - See how your customers behave
  • GDPR Compliant
  • Search Engine and App Store Optimisation
  • Payment Services - Your customers can pay you online
  • Online Booking - Your customers can book you
  • Automatic E-Mails - Send your customers automatically E-Mails
  • Max. Monthly Visits: 100.000
  • 3 - 5 Hours per Month Support included
  • Cloud Storage for your Assets

Additonal Services

  • + 150-200 € per online Marketing Campaign
  • + 400 € customised Styleguide
  • + 350 € Logo Design + Copyright
  • + 400 € Keyword Content Analysis
  • + 600 € Online Shop Setup
  • + 400 € Competitor Analysis - See their real metrics
  • + 1.500 € User Interviews & Personas
  • + 1.500 € Usability Testing
CONTACT ME

Medium

1.500 - 3.000 €

+ 500 - 1.000 € / Month for Hosting, Support & Online Marketing   (*)

  • 5 Pagetypes Designed
  • Website, Android + iOS
  • Mobile, Desktop and Tablet optimised
  • Online Tracking - See how your customers behave
  • GDPR Compliant
  • Search Engine and App Store Optimisation
  • Payment Services - Your customers can pay you online
  • Online Booking - Your customers can book you
  • Automatic E-Mails - Send your customers automatically E-Mails
  • Max. Monthly Visits: 1.000.000
  • 5-10 Hours per Month Support included
  • Cloud Storage for your Assets
  • Online Shop Setup
  • Keyword Content Analysis
  • Individualised Styleguide Included
  • Logo Design + Copyright Included
  • 5 Online Marketing Campaigns and Budget per Month Included
  • Reporting of Online Marketing Results Included
PING ME

Large

4.000 - 8.000 €

+ 1.500 - 2.000 € / Month for Hosting, Support & Online Marketing   (*)

  • Amount of Pagetypes Designed as discussed
  • Website, Android + iOS
  • Mobile, Desktop and Tablet optimised
  • Online Tracking - See how your customers behave
  • GDPR Compliant
  • Search Engine and App Store Optimisation
  • Payment Services - Your customers can pay you online
  • Online Booking - Your customers can book you
  • Automatic E-Mails - Send your customers automatically E-Mails
  • Max. Monthly Visits: 1.000.000
  • 10-15 Hours per Month Support included
  • Cloud Storage for your Assets
  • Online Shop Setup
  • Keyword Content Analysis
  • Individualised Styleguide Included
  • Logo Design + Copyright Included
  • 10 Online Marketing Campaigns and Budget per Month Included
  • User/Problem Interviews with real users
  • Customer Group Analysis (Personas)
  • Usability Testing with real users
  • Competitor Analysis - See their real metrics
  • Reporting on all Results like Online Marketing, User Interviews, etc.

Optional Services

  • Crowd Testing with real users
HIRE ME

Other Services

  • Value Proposition Design - Workshop
  • Business Modelling - Workshop
  • Online Marketing
  • Prototyping + MVP Building
  • UI Design
  • Digital Consultation and Coaching
  • Lean Startup Validation - Workshop
  • Crowd Testing
  • User/Problem Interviews with real users
  • Usability Testing with real users
  • SCRUM Master
  • OKR - Workshop
  • IT Support
  • User Stories Writing
  • On Boarding/Coaching for tools
  • Analytics + Reporting
  • Third Party Tool Integration
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* Hosting, Tools, Licenses, Support and Online Marketing Budget included
All prices will be invoiced without tax because I am doing this as a small side business :)

None of the packages above fit?

No worries. The packages are not fixed. If you have a special request just feel free to contact me.

REQUEST ESTIMATION

My Toolset

Have a look on which tools I am using to develop a professional digital product:

Webflow
Webflow

Website builder for creating modern state of the art websites

Mailchimp
Mailchimp

Good for creating complex E-Mail marketing campaigns

Material Design
Material Design

UI Resources and State of the art guidelines for UI Designing

Stripe
Stripe

Awesome payment platform to organise recurring payments, invoicing and your checkout

Typeform
Typeform

Very powerful, easy to use and easy to implement online surveys

Google Analytics
Google Analytics

The good old classic Google Analytics still does the job by tracking user behaviour

Sketch
Sketch

A very complex and powerful design tool to create beautiful designs

Shoutem
Shoutem

Best mobile app builder to quickly create, publish and organise mobile apps

Zeplin
Zeplin

Collaboration tool to share designs and styleguides

Abstract
Abstract

Collaboration tool to work simultaneously on the same Sketch files

TestingTime
Testingtime

To conduct user interviews and do usability Testing with real users

Testbirds
Testbirds

With this service it is possible to conduct crowdtesting quickly

Similiarweb
Similiarweb

Great to see some metrics of competitors like visits, bounce rates, keywords etc.

Lookback
Lookback

Perfect for recording user while doing usability testing

Linkedin
Linkedin Campaign Manager

Perfect to address Business customer!

IFTTT
IF THIS THEN THAT

Powerful tool to connect external services and easily implement complex logics

Google Analytics
Google Analytics

The good old classic Google Analytics still does the job by tracking user behaviour

Flaticon
Flaticon

A very good source for any kind of graphics like icons or images

And over 50 more tools for doing designs, online marketing, software development, tracking, user research, etc.

Frameworks & Methods I use

Have a look on which frameworks I learned and used in a professional environment to build digital products and brands:

Value Proposition Canvas
Value Proposition Canvas

Helps you to identify the jobs to be done, pains and gains of your customers

Business Model Canvas
Business Model Canvas

Identify your revenue streams, key partners, key activities, channels, etc.

Personas
Personas

Write down the problems, wishes, most favourite channels of your customer groups

OKRs
OKRs

Define your objectives and key results based on trackable and achievable metrics

Lean Startup Validation Board
Lean Startup Validation Board

How to setup quickly an experiment to test your idea and to validate it with real customers

Problem Interviews & Usability Testing
Problem Interviews / Usability Testing

Talk to your customers and gain qualitative data to identify their problems and needs

Mission Model Canvas
Mission Model Canvas

Identify your value propositions, cost factory, key partners, etc.

Brand Steering wheel
Brand Steering wheel

Helps to set a path of how you want your brand to appear

What do you need for a successful digital product?

Website & Mobile Apps
Website, Mobile App, integration with third party services or a presence on a social media platform

You need a public presentation to show your services and who you are. It will also allow your customer to pay you fast and easy online, get in touch with you and helps you to learn much more about your customers by tracking their behaviour and gathering feedback on each channel you are interacting with them which will help you to improve the quality of your services or goods.

Online Marketing
Online Marketing

Your users have to find you. You can't count on organic traffic because that takes a lot of time and money to establish. Just having an online presence is not enough. You'll have to address your customers needs right in the moment when they are looking for your services and this can be accomplished by doing performance marketing on Facebook, Linkedin, Xing, Instagram, Affiliate Networks, Display Networks, etc.

Brand
Brand

Ever wondered why you feel good when you see the logo of apple, coca cola or your most favourite singer/artist? That is not a coincidence. That is hard work and discipline put into charging up a brand to instantly share an emotion and therefore a bond with your customers. The better you are in this, the more they will love you.

Automation, Processes, User Research & Quality Monitoring
Automation, Processes, User Research & Quality Monitoring

Let the IT do the routine. If you want to scale and be more efficient in whatever you are doing, take an advantage out of IT automation. You have to monitor the quality of your services, create automatic standardised processes and always keep up with your customers problems. The details like a book with hotel short stories on a desk next to the bed are the ones your customers will keep in their memory and won't let them forget you.

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Edwin, why not doing your own business?

If you read about all the services and skills I am having you might come up with the question why I am not doing my own business?

That is easy to answer:
Every skill I've learned so far is mostly IT related and there are only very few use cases in which this knowledge would allow me to create content which is worth to be paid for. One of this use cases is what I am doing by offering my services to enable others improving their business online.

What does that mean?

It means I am not a Tailor, so I can't create dresses or suits. I am not a pharmacist so I can't sell medicine. I am not a farmer so I can't grow food and sell it.

IT related skills are something that automates, enables and improves other professions. I need to offer my IT related skills to people who can create goods and services themselves to help them improve their business by automatising the monkey-work part with IT :)

Contact me